Top 5 Fashion Games on Android in Australia Q2 2023

In the second quarter of 2023, the top 5 fashion games on the Android platform in Australia showcased interesting trends in downloads, active users, and revenue. Here’s a closer look at how each app performed, based on data from Sensor Tower.

Fashion Battle - Dress up game from Apps Mobile Games saw a varied performance. The weekly revenue fluctuated, peaking at $67 in the week of June 19. Weekly downloads showed a dip in May but rebounded in June, reaching a high of 4.4K. Active users also displayed an up-and-down pattern, with the highest count of 10.6K in mid-April.

DIY Paper Doll by CrazyLabs LTD experienced a notable drop in weekly downloads from April to May, hitting a low of 604 in late May. However, a recovery was seen in June, reaching 2.6K downloads. Active users mirrored this trend, peaking at 10.8K in early April before declining and stabilizing around 6.5K by the end of June.

Project Makeover by Magic Tavern, Inc. maintained a consistent revenue stream, with weekly earnings hovering around $20K. Downloads saw a stable performance, averaging around 2K weekly. Active user numbers remained robust, fluctuating slightly but staying above 16K throughout the quarter.

Makeup Kit - Color Mixing, another title from CrazyLabs LTD, demonstrated a gradual increase in weekly downloads, culminating at 3.6K by the end of June. Active users followed a similar upward trajectory, peaking at 8.4K in the final week of the quarter.

Lastly, Doll Dress Up: Makeup Games from TapNation had a more fluctuating download pattern, with numbers dipping to a low of 793 in late May before recovering to 1.3K in June. Active users showed resilience, increasing from 5.2K in May to 6.7K by the end of June.

For more detailed insights and data on app performance, visit Sensor Tower.